John loves to talk about marketing, in fact John loves to talk! An excellent marketer John truly understands how to differentiate products and explain the Unique Selling Point of what we sell. Although don’t get him started on his “sell me the pen” routine. John has a lot of experience in different industries and has a team that supports him as he manages the UK and European sales operations. John has a big challenge on his hands this year with GDP’s growth plans as well as some day to day challenges.